Hidden inside Mad Men’s new contract is a stipulation that an extra two minutes of each show may appear only online.
Mr. Weiner said Thursday … that he would produce 47-minute versions of each episode that could be viewed online, even if AMC broadcasted versions that were two minutes shorter.
Assuming they are aired/posted within the same time period, why watch the broadcast version if the online version is what show’s creator had intended?
Yglesias has other thoughts on the announcement.
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